Chapter 250
Chapter 250
Two men are drinking coffee in Jinglan cafe, XH District, Zhonghang city.
One of them is about 40 years old. He is in a suit. The top button of his shirt is unbuttoned. He is wearing a pair of gold rimmed glasses. He looks very gentle. This man is the president of a domestic listed company, Zheng Qitian.
The one sitting opposite him is Wei Ming, the sales manager of Tianhu satellite TV.
"Mr. Zheng, you can see that the price of this advertisement on satellite TV is very reasonable," Wei Ming said with a smile. "It's prime time. From eight to ten o'clock in the weekend evening, the price of 150000 for an advertisement is already a huge discount. It's still because you are our regular customer. If you change to an outsider, you'll have to pay at least 20 million."
It turns out that the two people here are talking about the cost of advertising.
As a well-known food company in China, Zheng Qitian's products need to be advertised all the year round to maintain sales. So Wei Ming's TV station attaches great importance to this big customer.
"But I found that the company's recent product sales decline seriously," Zheng Qitian took a sip of coffee, his expression was very serious, and said: "sales is the lifeline of a company, problems in this link are absolutely not trivial. I have investigated the ratings of your TV stations in this period of time. It has dropped to 1.2%, which is quite different from the 3.5% when I started advertising. "
"Mr. Zheng, as you know," Wei Ming was in a hurry when he mentioned the ratings: "now cable TV is badly impacted by digital TV. It's not easy for our TV station to maintain this rating. Other TV stations are not as good as us!"
"That's a problem," Zheng Qitian thought with a frown, and then said, "after all, the price of advertising is not cheap. Tens of millions of dollars a year go in. What I need is the effect. But now that the effect has begun to decline, prices naturally need to be adjusted. In this way, if an advertisement costs 100000 yuan, I can think about it. "
"One hundred thousand!" After listening to Zheng Qitian's price, Wei Ming was shocked: "Mr. Zheng, you can't do this! It's too hard to cut off one-third of it at once! In this way, I'll give you more discount. It's already the lowest price in case of thirteen million pieces! "
"I'll think about it again," Zheng Qitian gently took a breath.
Zheng Qitian can't help but think about it. After all, their company makes herbal tea drinks, and its advertisements have to be played almost every day. In recent years and two years, because of the serious impact on cable TV, their company's sales have fallen to the warning line. If we don't think of any more ways, it will be very dangerous indeed.
The two of them came to a standoff.
As a result, a young woman in her thirties came in from the door. The woman was dressed in professional clothes and looked average, but she looked very capable. It was sun Miaoyun, Zheng Qitian's secretary.
As soon as he saw Zheng Qitian, sun Miaoyun quickly came over and whispered in his ear, "Mr. Zheng, I just bought three tickets for if you are the one. I heard that Wang Hao, the program planner, is quite capable. Why don't we go and have a look
"Wang Hao?" Zheng Qitian shook his head and said with a smile, "I haven't heard of it."
The content of their conversation was Wei Ming. After listening to it, they immediately said with a smile: "Mr. Zheng, are you talking about if you are the one?"? Ha ha, I know the program he replaced before. What's the audience rating? 0.4 percent! This rating is just a fraction of our program! Even if the program is changed, how much higher can it be? If you are not satisfied with our ratings, they are even worse! "
"So low," Zheng Qitian frowned and said, "it really doesn't make sense."
At this time, it was sun Miaoyun who said, "Mr. Zheng, even if it can't, it's OK to go and have a look. This Wang Hao is quite capable. I saw his jokes about the Three Kingdoms before, which is very good. I think it's nothing even if it's a lively scene. I think it's OK to relax. You can call on your sister-in-law when the time comes. The three tickets are just right. "
"It's OK to relax for a while," Zheng Qitian thought for a moment, then nodded his head and said, "then I'll go and have a look. Let's have a good time. But your sister-in-law will not come back when she is on a business trip... "
After listening to him, Wei Ming's eyes turned. It was just that there was no comparison, and he didn't know which was better. So he quickly said, "Mr. Zheng, I'd like to go with you to have a look. If you don't think their program can't work, you can choose mine."
This is a language trap - choose one of these two programs, and if Zheng always agrees, he will be almost successful!
"Let's talk about it then," Zheng Qitian couldn't hear Wei Ming's meaning. He said with a smile: "it's not urgent to sign a contract for one or two days, right? I'll give you one ticket. It's no use keeping it anyway. "
"Yes, yes, yes, we have to compare them," Wei Ming said with a smile, "that's settled!"
Sun Miaoyun said with a smile: "OK, Mr. Zheng, I'll arrange it now."
……
Time officially entered the countdown phase.
In recent days, Wang Hao and all the members of the if you are the one are preparing for the program and editing short films. After all, 36 female guests and 12 male guests have spent a lot of time shooting short films. Soon it was 7:30 on Friday night, half an hour before the official recording time of the program.The audience began to move in quickly.
There are 600 seats in the "if you are the one" studio. 600 spectators line up to enter. Zheng Qitian, with his secretary sun Miaoyun and Wei Ming, three people follow the crowd into the studio hall. When they got to their seats, they were all curious to see all kinds of equipment in the studio hall.
The overall layout of this hall is very interesting and can easily arouse people's expectation.
"The arrangement is just so so," Wei Ming at this time must blow the ear breeze: "did not feel how strange."
"It's OK," Zheng Qitian said with a smile: "it's boring to be happy. In fact, to be honest, I don't have much hope for this program. You don't have to be nervous. "
What he said was not to be nervous. Naturally, he said that Wei Ming was afraid of robbing his business here.
Sun Miaoyun chuckled and played tricks with us president Zheng. He was afraid it was still tender.
Soon, all the audience were seated.
At this time, the scene began to debug the equipment to avoid any unexpected situation in the process of program recording. Time one minute one second past, arrived at eight o'clock sharp, the light is big, the program, officially starts!
First of all, Meng Fei, the host with shaved head and eyes, came to the stage and said with a smile to the audience: "welcome to watch the large-scale life service programs sponsored by the RI Tian Group. I am Meng Fei, the host. Welcome to the show
The audience immediately burst into laughter, and everyone was thinking, "this guy, even the opening remarks are so interesting, but also forced to sponsor the broadcast, interesting!"
Anyway, in any case, this sentence alone made all the audience on the scene remember this forcibly sponsored RI Tian Group
Zheng Qitian said with a smile: "RI Tian Group? I haven't heard of it, but the advertisement is a bit interesting. "
Wei Ming was stunned and whispered, "this guy has shaved his head, ha ha ha! It's so much fun
"What, do you know?" Zheng Qitian asked.
"Colleagues, of course," Wei Ming whispered with a smile: "when he came to our TV station for an interview, the result did not pass, just came here. This program is the replacement of him. The audience rating of the previous program was only 0.4%. This time, he is the host again. I estimate that, give him some face, 0.6%, or he will be bald for nothing? "
Sun Miaoyun was smiling and said, "speaking of it, after he shaved his head, he looked much better than before!"
"It seems that the audience rating is a problem," Zheng Qitian shook his head with a smile and said, "if you don't change the soup, you won't get it."
At this time, Meng Fei began to introduce Wang Hao: "next, let's warmly welcome Mr. Wang Hao!"
It's no exaggeration to say that at least 80% of the audience were aiming at Wang Hao. After Meng Feiyi introduced Wang Hao, all the audience immediately cheered: "OK! Mr. Wang Hao, you are the best
Wang Hao, who sits on the side of the tutor seat, smiles and waves his hand, causing a burst of cheers again.
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